Ever notice the path your eyes trace as you study a piece of art? Maybe not, but the route your eyes take as you study, say your favorite gig poster, may be less arbitrary than you think. In the last post we discussed one of the reasons some of the windows in the Avett Chicago […]
Ya know that creepy house on your block? The one we’ve all seen in our favorite movies? (The ‘Burbs, To Kill A Mockingbird) Those movie houses in particular were the inspiration for the house in the Avett Chicago N3 2016 gig poster. I figured since we were talking about this poster series it would be […]
At The Beach branding continues with the event banners. These banners were designed and draped throughout the Hard Rock Riviera Maya, Mexico grounds for the 5-day music extravaganza. Super pumped to be asked back to work on the At The Beach branding campaign for a second year!
Thrilled to be in on the branding of the Avetts At The Beach for a second year!!! One of the assets, of course, was a gig poster. The Avetts wanted a VW bug, and you know us being car guys – we were more than happy to oblige. These posters were sold exclusively in Mexico […]
For some layouts all it takes is a simple eye test to know all your design elements are working in harmony. While other layouts demand more structure – such as this Avett Flagstaff gig poster. With all the different terraces and potential focal points I needed guide lines to help direct the viewers eyes and […]
It was an honor to be asked to do Phil Lesh & Friends 3 Nights in Hawaii poster! One of the dates on this poster includes their New Year’s Eve show. My thinking with the koi fish was a cyclical, “in with the new year, out with the old year” kind of theme. Happy New […]
We’ll have our copies of the Phil Lesh Chicago gig posters in the shop later this week. Keep an eye on this post for more details. And if you haven’t already, subscribe to the 27DC Newsletter. We’ll send out an email before the drop. Update 11/22/17: Phil Lesh & The Terrapin Family Band Chicago […]
Hey, guys! I know a lot of you have been asking about the Avett Chicago posters and when they will be available online. We have individual nights as well as a limited number of uncut triptychs. Look for them to drop into the 27DC web store on Monday (11/13). And if you haven’t subscribed to […]
Ahhh!!! Feels so good to get this project in front of you guys! With the original show being rescheduled, I’ve been sitting on this poster with anticipation for over five months The original concept was to borrow narrative from the Avett’s song Distraction #74. The song describes a ragged Thunderbird and a figurative fork in […]
We’re pleased to bring you another Avett Brothers poster! This time it’s for Flagstaff, Arizona. Now, Arizona gets the stereotype of being all dry desert and cacti, but Flagstaff is actually very lush with mountains and pines. I modeled the poster off a similar experience. We were winding our way up a narrow pass of […]